David and Mark approach healthcare design challenges with an open mind, looking for insights and inspirations anywhere from a button-down collar on a dress shirt to the way grocery carts nest together for space-saving storage. “The challenge is to recognize them when they appear and incorporate them appropriately into a solution,” says David. 5D’s typical process involves recognizing a problem, understanding its essential components, and studying ways to alter the situation through good design. Their work strives to achieve a subtle balance that is grounded in function, expressive in form, and emotionally evocative.
